ABOUT US

SHOP | TROY MASSA pronounced Troy (mah sah), is a distinguished brand that seamlessly blends the artistry of African-inspired Maximalist fashion with the precision of meticulous craftsmanship.

Founded by Sierra Leonean celebrity designer and creative director Dr. Troy Massa, the brand epitomizes the convergence of art in the realm of custom and ready to wear couture. We take pride in our commitment to ethical fashion. Each garment is handmade and ethically sourced, reflecting the dedication to sustainability and responsible business practices. Our focus on slow fashion ensures that every piece is crafted with care, embodying the perfect balance of artistry and durability. As a result, creating employment opportunities in the U.S. and in the continent of Africa.

To add, the brand has been seen in various publications, visuals and celebrities such as, Glamour Magazine South Africa, BravoTV, Sonia Barbie, Miss United States, and Supermodel Cynthia Bailey to name a few. With his vast experience of working with celebrities and impactful productions he brings his custom one of a kind pieces to life for all to wear.

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MISSION:

At SHOP | TROY MASSA, our mission is more than just a design philosophy—it's a celebration of African heritage and tradition. Our maximalist approach infuses unique and show-stopping African bold prints into every garment, paying homage to the ever-vast African heritage and tradition of vibrance. Each piece is a canvas that tells a story of cultural richness and artistic expression. By embracing maximalism, we honor the diversity and dynamism of African cultures, creating fashion that is as vibrant and varied as the continent itself.